lobiflorida.blogg.se

Die in obscurity
Die in obscurity










die in obscurity

But these people had a choice! They ostensibly had a choice among life callings, careers after graduation and they chose to make intricate marketing campaigns that include really fancy movies and movie technology to promote a cereal. Upon seeing the Honey Defender, my mind immediately went into overdrive: How many MBA’s worked on this project in corporate marketing at GM? How long did it take them to come up with this campaign? Did they treat this thing seriously, having update meetings about the site on Wednesdays? The site is pretty sophisticated, so what was the total budget for the site? Did they wireframe the UI? Is there an art director out there, with a Master’s in Fine Arts, who can claim that the Honey Defender is one of the biggest projects s/he’s ever headed? Most of all, with all the time and effort that went into this site and project, does anyone on the outside grasp the level of sophistication required to make something like this and does it not seem utterly ridiculous to anyone else? You know I preach a lot about how I don’t want to judge people. At first I thought it was a parody of Seinfeld’s Bee Movie, but then I realized it was some kind of Choose Your Own Adventure web movie featuring the bee from the Cheerios box.

die in obscurity

So there I was, eating my Honey Nut Cheerios (you can have your Fruity Pebbles, there’s nothing like a bowl of Cheerios) and I saw the back of the cereal box. But there is another kind of obscurity, one that itches my soul and makes me wonder about how we spend the finite number of hours we have on this planet. That is the way the world works when we have billions of people alive at any one time. Most of us will live and die in our own little worlds, our lives affecting the people close to us, but not always reaching millions. That’s pretty much the case for most of us, and we know that being front page news doesn’t mean anything either (case in point: Anna Nicole Smith, RIP). When I talk about obscurity, I don’t mean the kind where our deaths are not front page news.












Die in obscurity